[at-l] Rant - cards in magazines

[camojack at comcast.net]

Think of the fuel that would be required for the post office to transport those annoying little cards back to their sources if everyone did that.
(Carbon footprint, did you say?)

Personally, I use 'em for writing notes upon...

-"Camo"

-------------- Original message -------------- 
From: cvano at tmail.com 

> We all get them and we are probably all irritated by them. Those damn 
> subscription cards in magazines. They fall on the floor, they litter 
> the streets, trails, and water, they fill the landfills, they flop the 
> pages making you lose your place, they don't burn well for starting 
> fires, they're too stiff to wipe with, and they're all postage paid. 
> They come in every mag, even Backpacker and Mother Earth News, two 
> supposed environmentally friendly publications. I unsubbed from both 
> over 20 years ago beacuse of these damn little cards. My loss maybe as 
> they are both still in full production but I felt better and reduced my 
> carbon footprint just that tiny bit. 
> 
> I just picked up the latest issue of Backpacker at the store because I 
> wanted to see some of the ads and read some of the articles. Three 
> cards immediatly fell out and five more were inside attached, FOR MY 
> CONVENIENCE, should I not wish to go online, call the toll free number, 
> or write a note on a scrap of used grocery bag to subscribe. They will 
> cash the check from any of these methods, believe me. 
> 
> So, I wrote notes on all of the cards. Notes such as 'You killed a tree 
> for this!?!?' or 'Litter' or 'Carbon Waste' etc. and sent them back, 
> business reply mail. Oh they can afford it. Have you checked to see 
> what a 3" ad in one of these mags costs? Now count the ads and add in 
> the purchace price. Somebody is making a killing! 
> 
> Did any of this do any good? I seriously doubt it but if your still 
> with me, why not do the same? This one email will, in just a few 
> minutes, land in hundreds of inboxes with this idea. If a publisher 
> gets a couple of hundred of these cards back in a month with messages of 
> WASTE written on them, maybe they'll think about alternative means of 
> advertisement and I won't have to put up with these damn little cards 
> anymore. 
> 
> Just an idea... 
> Beyond this point 
> There be dragons... 
> 
> Chris ~ S/V Drifter 
> Anacortes, WA. ~~~_/) ~~~ 
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> at-l at backcountry.net 
> http://mailman.backcountry.net/mailman/listinfo/at-l 
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